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SEE OUR LATEST SOULPEPPER EVENTS ABOUT DIGITAL MARKETING & HOW IT CAN HELP YOU TO GROW YOUR BUSINESS.
The Coronavirus pandemic and your marketing plans: what happens now?
As we are all aware, our daily lives have been turned upside-down and sideways due to COVID-19. As terms like social distancing, home isolation and flattening the curve quickly become second-nature, all businesses are being [...]
The Benefits of Blogging for Businesses
For years, blogging has been viewed as a hobby where enthusiasts can share their opinions and thoughts on products and services, or document their lives and connect with others through online storytelling. However, as the [...]
Why local businesses need a website more than ever in 2020
Why local businesses need a website more than ever in 2020 Want to avoid losing great business opportunities in 2020? Get a website. Now! Living in the digital world, a website is now a [...]
Top 5 marketing tips for local businesses
If you have a local business, it’s important to engage in digital marketing that will attract more local clients. Keeping it simple in your approach to targeting and interacting with customers in your local area [...]
Online marketing tools small businesses need to use
Did you know that there are approximately one million registered small businesses across Canada? With a number like this, small businesses and solopreneurs everywhere are looking for new and creative ways to get ahead of [...]
How You Can Optimize Your Company’s Website
The higher you appear in the SERP, the more likely it is that someone will see your website organic listing. And when you rank for relevant keywords, the people searching are [...]
Lawyer Online Marketing – Traditional Marketing vs Online Marketing
What is it about you as a lawyer that makes you stand out from all the rest? Even if you are the best in your field, how will people know if you do not [...]
Lawyer Marketing – Working with a Digital Marketing Agency
Lawyer marketing is the process law firms use to attract new clients and retain existing ones by promoting their services. Lawyer marketing is essential if you want your law practice to thrive. Most people rely [...]
Optimizing your lawyer website for lead generation
Lawyers cannot depend on referrals alone if they want their firms to survive. They must market themselves. Lawyer marketing involves promoting a law firm in a way that will attract new clients and keep [...]
Digital Marketing for Law Firms: What To Know & Consider
For years, lawyers have stuck to the traditional methods of marketing for their law firm: print ads, bus stop ads, billboards and even phone book ads. Although these channels may have worked in the [...]
Working With A Digital Marketing Agency
The world of online marketing can be extremely confusing, especially for business owners and entrepreneurs who are looking to grow their company. It seems like every other week, a new tool or platform emerges [...]
Google & Soulpepper Host Workshop For Local Businesses
We are excited to announce that we will be partnering with Google to host an exclusive workshop for Health and Legal Professionals on Wednesday, November 15th. Liz Austin, Senior Partner Manager at the Google [...]
Soulpepper Makes Canadian Business STARTUP 50 List
Earlier this month, Soulpepper was announced to be ranked one of Canada’s top 50 fastest-growing companies! Celebrating the best-and-brightest of Canada’s young startup and entrepreneurial companies, the STARTUP 50 Contest serves as companion [...]
New Partnership for Apple and Google
As of this week, Apple is switching its default search provider from Bing to Google for Siri, Search on iOS and Spotlight on Mac. This means that for any web search conducted on either platform, [...]
Getting On Your Designer’s Good Side
When it comes to design, it’s a touchy-feely thing that’s often subjective to the eyes of the beholder (or in our case – our clients). At times it becomes an endless back and forth struggles [...]
Proven Tips For Successful Influencer Marketing
In the age of social media, influencer marketing is becoming more and more prominent. Before we get into how you can take advantage of it, let’s talk about what it is. […]
Making The Most Of Pinterest
For all of those businesses on Pinterest, you know how important it can be to your bottom line. That’s why feed optimization is important if you want to maximize your visibility in Pinterest search. Here [...]
Getting in the Holiday Spirit – It’s About More Than What You Get
During the holiday season, it’s easy to get caught up in the craze of “what am I going to get?” Kids will often make a fuss about getting the latest greatest toys, and adults will start [...]