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Search Engine Optimization: Content Strategy
Welcome back to another installment of our SEO Essentials series! This week, we will be covering another important area of search engine optimization - content strategy. The content you publish to your website and blog [...]
Tips for Website Development on a Budget
A good website can help you capture leads and grow your business. But to smaller companies that are just starting out and have to watch their expenses, building a new website may seem like an [...]
Search Engine Optimization: Keyword Research and Competitive Analysis
Welcome back to our SEO Essentials series. This week, we’re going to tackle keyword research and competitive analysis, two important elements of any successful search engine optimization strategy. Last week, we talked about how a [...]
Search Engine Optimization: SEO Setup Checklist
If you’re interested in search engine optimization but don’t know where to start, this series is for you. Over the next few weeks, we will be publishing articles covering a range of SEO-related topics. Our [...]
How to Recover Lost Organic Traffic Through Keyword Analysis
Has your organic website traffic gone down recently? It likely means that your pages rank lower in Google search results than they did before. Continue reading to find out how to: find the keywords that [...]
How to Tell if You Need a Website Update
In today’s ever-changing digital landscape, having an informative, aesthetically pleasing, mobile-friendly, and professionally designed website is an absolute must. For brands and online stores, having a website that educates potential customers about the products and [...]
Optimize Your Website For Mobile Users
Thanks to the increased focus on online platforms and digital solutions during the ongoing coronavirus pandemic, having an innovative, engaging website has never been more critical for businesses of all sizes. The buck doesn’t stop [...]
7 Reasons To Translate Your Website
Picture this: your business has invested in a sleek and professional website that sees multiple leads and clients banging on your door regularly, but have you ever wondered if it's enough to offer your services [...]
SEO Misconceptions To Leave Behind
Search engine optimization (SEO) is a constantly evolving beast. The intricacies of SEO tend to create many misconceptions and myths that can throw many law firms off the truth. Today’s blog seeks to dispel these [...]
Grow Your Small Business Using Social Media
Do you have limited resources for social media marketing? Not sure what to post or when? Before you panic or give up on the benefits of social media marketing, we’ve compiled a short overview of [...]
Does Your Website Need An Upgrade?
In today’s ever-changing digital landscape, having an aesthetically pleasing, responsive and professionally designed website is an absolute must. For many businesses, having a website that sets the tone for your brand and educates potential clients [...]
10 Of The Best Social Media Tips
Social media is an excellent way to connect with your audience on a daily basis. Think of all the different platforms you’re on as living, breathing mini-websites that continuously position your business as current and [...]
6 Website Analytics Every Business Needs To Track
Data and analytics must be the foundation of your website’s success! Aesthetics aside, truly knowing how your website functions and is contributing to your business goals really should be a marketing priority. Doing a regular [...]
Why Can’t I See My Ads When I Search For Them?
We’ve all been there. You invest in paid ads then immediately search for them to see your investment at work. But alas, you can’t see them anywhere. This is quite alarming. What could’ve gone wrong? [...]
Does Your Digital Marketing Strategy Need A Makeover?
Are your marketing campaigns falling flat? Not seeing the results you’re after? If you’re looking for a sign that your digital marketing could use a makeover, then you’re in the right place! While determining whether [...]
Key Benefits of Digital Marketing Automation
Marketing automation tools provide business growth benefits that marketing professionals and businesses across industries could only dream of many years ago. But in the digital marketing era we’re in, these tools are nothing short of [...]
5 Google My Business Changes To Make Right Now
Its no secret, times have changed. The last four months have shown us that life and business as we knew it at the beginning of the year may never go back to the exact way [...]
Google Launches new Free Shopping Listings
Google Shopping listings are now available for free! Once only featuring paid ads on its Shopping tab, the search giant has added free ‘organic’ listings in an effort to expand its stake in ecommerce. In [...]